Unit 1 | Part A: Introduction to Fundraising

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Part A Introduction

Change the Game Academy

To get yourself situated, head over to Change the Game Academy (CtGA) and complete Module 1: Basics of Local Fundraising. This module identifies key reasons for raising funds locally, from funding sources within different contexts, and provides a high-level definition of fundraising.

Note: Keep this page open and come back to go over the Canadian content.

Canadian Content

Below, find the Canadian content learning material for this unit, that builds off of the Change the Game Academy module you just completed. These materials aim to frame what you just learned within the Canadian context. 

After going through the content below, make your way to the next part of this unit (Unit 1: Part B).


There are three videos to watch in this section along with transcribed PDF versions:

  1. Decolonizing Aid looks at one of the most contemporary discussions in the International Cooperation sector today, that of decolonizing aid.
  2. Fundraising in Canada briefly introduces the legal framework for organizations in Canada and some of the latest rules and regulations.
  3. On Localization in the International Cooperation Sector with Marlen Mondaca provides insight into localization efforts currently happening in the Canadian sector.


Now apply and deepen your learning. Having gone through the Change the Game Academy material and watched the videos providing the Canadian context, work through a few exercises.

This workbook walks you through asset mapping.

Definition: Asset mapping involves taking a comprehensive look at what resources are available to your organization. In this case, resources that can be used to support your fundraising strategy.